Nelt Group has announced plans to invest more than 100 million euros in the next cycle, focusing on new logistics infrastructure and cutting-edge technologies across its markets in Serbia, Bosnia and Herzegovina, North Macedonia, Montenegro and Zambia.
According to Darko Lukić, General Director of Nelt Group, the company has had a successful year marked by a smooth CEO transition, organizational transformation and accelerated revenue growth. Nelt is on track to generate 1.4 billion euros in revenue, reflecting an 8% increase from last year. The planned investment will be the largest in the company’s history, aimed at expanding existing facilities, optimizing the logistics network, and integrating automation and robotic solutions.
A significant part of the investment will be directed at enhancing the central-distributive logistics center in Dobanovci, Serbia, including an intermodal terminal to position the facility as a key regional logistics hub. The goal is to improve regional operational efficiency while adhering to ESG (Environmental, Social, and Governance) standards.
The company has also expanded its operations into Romania, a market of 19 million people with a GDP of around 330 billion dollars, offering promising business opportunities. Marko Cilic, Executive Director for Finance, explained that improving the sales of Nutrino and Nutrino Lab products is a primary focus, with long-term plans to broaden the distribution and logistics service portfolio.
Nelt’s brands, such as Fabrika dečie krona and Neoplanta, have strengthened their leadership positions in their respective categories—children’s food and meat products. Innovations and new product launches have driven significant market share increases, with Baby Food Factory growing by 37% and Neoplanta by 14%. Both companies also saw a notable rise in total revenue (Baby Food Factory +25%, Neoplanta +12%) in 2023.
Additionally, Nelt Group has formed a strategic partnership with UNICEF, committing 1.3 million US dollars over three years to enhance education systems in Serbia, North Macedonia, Bosnia and Herzegovina and Angola. The initiative aims to provide around 30,000 students, including 1,000 from disadvantaged backgrounds, with digital and green skills essential for the modern workforce.
In a move to further invest in its workforce, Nelt will allocate 5 million euros for salary increases in 2024, nearly 1.4 million euros for employee benefits, and over 600,000 euros for employee development and education.
