The Serbian Chamber of Commerce (PKS), together with the Serbian Development Agency (RAS), announced the participation of Serbian businesses at the national pavilion of Serbia during the International Private Label Manufacturers Association (PLMA) trade show 2025, held in Amsterdam from May 20 to 21.
Serbian producers will showcase their product lines at two national stands—one in the food products hall and the other in the non-food products hall. PKS emphasizes that participating in this international trade show enables exhibitors to present their products, expand into new markets, and strengthen existing as well as establish new business contacts.
The PLMA trade show has been a leading global platform for nearly 40 years where manufacturers meet representatives of major retail chains. In 2024, over 2,900 exhibitors from 70 countries participated, with 60 countries represented by national pavilions.
Last year, the event in the Netherlands attracted more than 18,000 professional visitors from over 120 countries.
