digital payments Archives - Doing Business in Serbia - Serbia business country gateway, companies industry sectors

Serbia’s e-commerce growth accelerates as digital payments gain ground

March 19, 2026

Online retail activity in Serbia continued to expand in 2025, with the number of internet purchases reaching a record 110.6 million transactions, equivalent to...

The digital revolution in payments: From cash and cards to contactless and virtual solutions

July 12, 2025

The ongoing digitization has profoundly transformed the financial sector worldwide, though the pace of adoption varies by country. Some nations lead the way by...

Air Serbia and Visa launch co-branded loyalty card to enhance passenger experience

June 25, 2025

Air Serbia, the national airline of Serbia, has entered into a partnership with Visa, a global leader in digital payments, to launch the first...