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Serbian retail consumption accelerates again as fuel sales, food demand and real wage growth support domestic market

Serbia’s retail sector continued to strengthen in April 2026, extending a trend that increasingly contrasts with the weaker consumer picture visible across parts of...

New retail entrants target Serbia as market consolidation intensifies

Serbia’s retail sector is entering a new phase defined by simultaneous consolidation of domestic players and renewed interest from international chains, creating a more...

Retail consolidation and weakening purchasing power redefine domestic demand dynamics

Serbia’s retail sector is entering a phase of consolidation and margin compression, reflecting the combined impact of inflation, changing consumer behaviour and increased competition....

Serbia’s retail growth signals resilient consumption, but momentum remains credit-driven

Serbia’s retail sector entered 2026 with continued growth, reinforcing the role of household consumption as one of the primary anchors of economic activity. Yet...

Retail consumption in Serbia rebounds in February as real turnover growth reaches 4.6%

Serbia’s retail sector returned to moderate growth in February 2026, signaling a stabilisation in household consumption after a volatile start to the year. According to...

Slowing retail and service-sector activity signals the end of Serbia’s post-pandemic consumption boom

Serbia’s retail and service sectors—once among the fastest-recovering components of the economy after the pandemic—are now showing clear signs of deceleration. The consumption boom...

Government prepares new rules for retail trade margins amid rising pressure from suppliers

The Serbian government is preparing to introduce new regulations governing trade margins in the retail sector, responding to growing complaints from domestic suppliers who...

Delhaize Serbia warns new government food measures will impact retail sector

Delhaize Serbia, one of the country’s largest retail chains, announced that it is conducting detailed analyses to assess the full impact of the government’s...

Retail sector’s high profits shadowed by price collusion allegations and low wages

Last year, the retail sector in Serbia achieved its most successful financial performance, with a recorded profit of 1.66 billion euros (194.37 billion dinars),...
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