Multi-play telecommunications and media services provider United Group said that its new regional e-commerce online shopping platform shoppster.com, which was launched in Serbia this week, will become available on the Slovenian market in the autumn of 2020.
Also in the autumn, the group will simultaneously launch its Shoppster TV channel on both markets and in other countries in the region, United Group said in a statement on Thursday.
Shoppster is an e‑commerce business with the largest integrated online and TV shopping platform, which apart from popular global brands, will also offer locally-made products, as well as unique line of products under its own brand, as well as celebrity line of products, the statement read.
“Shoppster will provide the same level of online shopping experience equivalent to world renowned online shopping platforms such as Amazon, Wish or Allegra in Poland,” United Group said, adding that in the beginning the platform will offer more than 20 popular product categories, including electronics, home and gardening, tools, fashion, items for children, kitchen appliances, and other.
The platform has taken two years to develop, with the help of top regional and global sales, IT and media experts. It has strengthened even more thanks to the acquisition of popular online platforms Tako Lako in Serbia, and Ideo in Slovenia, United Group said.
“After the acquisitions in South-Eastern European telecommunications and media, the group starts an entirely new phase of its business,” it added.
In Southeast Europe, the Amsterdam-based group is present in Serbia, Slovenia, Croatia, Bosnia and Herzegovina, Montenegro, and North Macedonia, as well as in Bulgaria where it recently acquired Bulgarian Telecommunications Company (BTC), operating under the Vivacom brand.
